Effective Printing Products for Business Growth

1. Business Cards

• Standard Size: 3.5" x 2" (US), 85mm x 55mm (Europe)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Studies show that 72% of people judge a business based on the quality of its business card. A professional, well-designed business card can lead to increased brand recognition and customer trust.
    
    

  • Sales Increase: Businesses report a 20-30% increase in referral business and customer retention when they use high-quality business cards.

2. Brochures & Flyers

• Standard Size: 8.5" x 11" (letter size), Tri-fold (3.75" x 8.25")
  
  

• Impact on Sales:
  
  

  • Impact on Business: Brochures and flyers are great for spreading detailed product information. Clear messaging and high-quality visuals can result in higher customer engagement and product awareness.
    
    

  • Sales Increase: Studies indicate that businesses using brochures and flyers for local marketing can see an increase in sales by 15-30% due to direct call-to-action strategies.

3. Postcards

• Standard Size: 4" x 6", 5" x 7"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Effective for direct mail campaigns and event invitations, postcards can engage customers with eye-catching visuals and promotions.
    
    

  • Sales Increase: Companies using postcards as part of direct marketing report average sales increases of 10-25%.

4. Banners & Posters

• Standard Size: 24" x 36", 36" x 72"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Large, visible banners attract attention at events, tradeshows, and retail locations. This increases foot traffic and brand visibility.
    
    

  • Sales Increase: Businesses using banners and posters in high-traffic areas see an average sales increase of 25-40% during promotional campaigns.
    
    

5. Stickers & Labels

• Standard Size: 2" x 3", 4" x 4"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Custom stickers and labels are effective for product branding and customer giveaways. They serve as a constant brand reminder.
    
    

  • Sales Increase: Companies using stickers and labels for packaging and branding see an increase in customer engagement and brand recognition, with a sales boost of 10-15%.
    
    

6. Catalogs & Product Sheets

• Standard Size: 8.5" x 11", 5.5" x 8.5"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Catalogs provide detailed information that can encourage customers to make informed buying decisions. They enhance product trust and business credibility.
    
    

  • Sales Increase: Businesses that distribute catalogs report a 15-25% increase in sales due to the clear presentation of their offerings.

7. Notepads & Custom Stationery

• Standard Size: 8.5" x 11" (letter size), A4
  
  

• Impact on Sales:
  
  

  • Impact on Business: Personalized notepads and stationery keep your brand in front of clients on a daily basis, increasing brand recall.
    
    

  • Sales Increase: Companies using custom stationery report an increase of up to 10% in client retention and brand awareness.

8. T-Shirts & Apparel

• Standard Size: Varies (usually S, M, L, XL for T-shirts)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Custom apparel creates walking advertisements and makes your brand visible to a wider audience. It's also a great employee morale booster.
    
    

  • Sales Increase: Businesses using branded apparel often report increased brand recognition and increased customer loyalty, resulting in sales growth of 15-20%.
    
    

9. Packaging Boxes

• Standard Size: Varies (custom sizes depending on product)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Well-designed packaging enhances the unboxing experience, adding value to the product and encouraging repeat business.
    
    

  • Sales Increase: High-quality packaging increases perceived value and can lead to a 20-30% increase in sales due to its impact on customer perception.

10. Presentation Folders

• Standard Size: 9" x 12"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Presentation folders create a professional image and help in organizing your company’s documents for meetings, ensuring a lasting impression.
    
    

  • Sales Increase: Businesses using custom presentation folders report improved client conversion rates by 10-15% during presentations.

11. Menus (for Restaurants and Cafes)

• Standard Size: 8.5" x 14" (menu size), 4" x 6" (small table menus)
  
  

• Impact on Sales:
  
  

  • Impact on Business: A well-designed menu reflects the brand's professionalism and helps in increasing sales per customer by highlighting high-margin items.
    
    

  • Sales Increase: Restaurants with well-designed menus have reported an increase of 20-30% in average ticket size and up to 15% higher sales.

12. Calendars

• Standard Size: 8.5" x 11" (desktop), 11" x 17" (wall)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Calendars serve as year-round branding tools. Customers keep them in prominent places, providing constant exposure.
    
    

  • Sales Increase: Companies using branded calendars for customer gifts report an increase of 15-20% in customer loyalty and repeat business.

13. Table Tents & Signage

• Standard Size: 4" x 6", 5" x 7"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Table tents and signage attract customers' attention while they're seated, improving customer engagement and upselling opportunities.
    
    

  • Sales Increase: Restaurants and cafes using table tents see an average sales boost of 10-25% during special promotions.
    
    

14. Door Hangers

• Standard Size: 4.25" x 11"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Door hangers are an effective form of direct neighborhood marketing, perfect for local businesses trying to increase foot traffic.
    
    

  • Sales Increase: Businesses using door hangers for targeted local marketing report sales increases of up to 15-20%.

15. Roll-up Banners

• Standard Size: 33" x 79"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Roll-up banners are easy to set up and take down, making them perfect for trade shows and events. They increase brand awareness and drive traffic to booths.
    
    

  • Sales Increase: Businesses using roll-up banners at trade shows report an increase in leads by 30-40%.

16. Envelopes & Mailers

• Standard Size: #10 (Business Envelope), 9" x 12" (Catalog Envelope)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Custom envelopes and mailers help in making your direct mail campaigns more memorable and engaging.
    
    

  • Sales Increase: Businesses using branded envelopes see sales increases of 5-15% as their marketing stands out more effectively.

17. Greeting Cards

• Standard Size: 5" x 7", 4.25" x 5.5"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Sending personalized greeting cards shows customers that you care, boosting loyalty and encouraging repeat business.
    
    

  • Sales Increase: Businesses report 10-15% increase in customer retention and loyalty with well-designed greeting cards.

18. Window Graphics

• Standard Size: Custom sizes (for windows, store fronts)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Window graphics attract attention from passersby, increasing foot traffic to your location and showcasing special offers.
    
    

  • Sales Increase: Retail stores using window graphics report an increase of 20-30% in foot traffic and higher sales during promotions.

19. Loyalty Cards

• Standard Size: 3.5" x 2"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Loyalty cards create customer retention and encourage repeat purchases through reward incentives.
    
    

  • Sales Increase: Businesses with loyalty programs report a 15-25% increase in repeat purchases.

20. Car Magnets & Vehicle Wraps

• Standard Size: Varies (customizable)
  
  

• Impact on Sales:
  
  

  • Impact on Business: Vehicle wraps turn every trip into a mobile advertisement, driving visibility and new customers.
    
    

  • Sales Increase: Businesses using vehicle wraps report an increase in leads of 15-25%.

21. Bookmarks

• Standard Size: 2" x 6"
  
  

• Impact on Sales:
  
  

  • Impact on Business: Bookmarks act as low-cost promotional items, increasing brand recall and engagement.
    
    

  • Sales Increase: Businesses using bookmarks for promotions report 10-20% higher engagement from repeat customers.

22. Custom Gift Bags

• Standard Size: 9" x 12", 12" x 15"
  
  

• Impact on Sales:
  
  

- **Impact on Business:** Custom gift bags are perfect for businesses offering products or services in the retail and hospitality sectors, encouraging **brand loyalty**.

 - **Sales Increase:** Companies using custom gift bags report an **increase in customer satisfaction and repeat purchases** by **15-20%**.